General University College entrance requirements.
The purpose of the bachelor degree programme is to educate user oriented and reflective candidates who are qualified to undertake special advising jobs within marketing, financial and administative topics in private business, organisations, and the public sector.
The programme focuses on cause and effect of decisions made in private and public organisations. The study gives the student business insight, analytic training and problem awareness within social and ethical frameworks and knowledge for judging social economic consequences of his/her decisions.
The focus of the third year is international marketing. Many of the topics apply to business life in general, but commercial fishing industry is Norway's second most important export product and as such will be given special focus.
Candidates will be qualified for Master degree level both in Norway and abroad.
Teaching activities through lecturing, group work, and (guided) exercises. The programme also includes visits to local companies and guest lectures from local industry.
Compulsory submissions and case solutions are required, which may also be presented in the classroom.
Most topics will imply use of ICT tools.
The programme runs over three years, two semesters each year.
1. The first year the students receive a basic introduction to marketing, economics and organisational behavior, as well as method courses in mathematics and statistics.
2. The second year offers a choice of language or economics business courses. Before deciding the individual student should carefully evaluate further career interests. Students must by the 15 April in the first year of the programme choose which courses (i.e. language or economics/business administration) they will attend the second year.
Students who finish their studies after the second year receive the title : Degree candidate in Export Marketing.
3. The third year is a specialisation in international marketing and market analysis.
The students may choose to participate in an international exchange programme during the 5th semester.