International Business

This course serves as an integral part of the international programme for exchange students. Norwegian students will also be admitted.

Objective
The aim of the course is to introduce the students to the concept of international business, how it works and the theories of international business. To give the students an understanding of the critical elements involved in doing business with foreign countries.

Prerequisite
Good command of English language, basic course in Marketing.

Tuition
Lectures, group work, student case and article presentations, classroom discussions and company visits.

Assessment
Individual, written examination, lasting for 4 hours, at the end of the semester counts for 75%, The examination is based on the textbook syllabus and additional material referred to. A term paper on a group basis to be handed in at the middle of the semester counts for 25% of the final grade.

Assisting material: Dictionary

Contents
The basis for International Business
Process of internationalisation
Entry strategies
The European market
Collecting information
Financing and currency
The risks
Culture
International marketing
Investment strategy
Control strategy

Syllabus literature
Ball, Donald A. et al. (2006 el. 2007) International business : the challenge of global competition. 10^th or 11^th  ed. Boston, Irwin/McGraw-Hill.

Recommended literature
Collection of articles on International business