International Marketing Studies
Location: Bø
Duration: 1 year
ECTS Credits: 60
Study Abroad: Exchange agreements in several countries
Admission Requirements: 2 years Higher Education, preferbaly in Economics / Administration
Qualification: Can form part of degree
Programme Code: HiT 220 905
Content:
This programme provides a vocational insight into international marketing for students who already have 2 years of higher education in economics/administration and focuses on export-orientated companies.
Courses.
Intercultural Communication (10 ECTS)
Project Management (5 ECTS)
International Marketing (15 ECTS)
International Marketing Work Experience in Norway or abroad with final report (30 ECTS) / Approved Study Abroad (30 ECTS) /Marketing Analysis and Project in International Marketing (20 ECTS) and Elective (10 ECTS).
Teaching and learning methods:
Lectures, seminars, group tasks and individual tasks. Study trips with preparatory and follow-up work are obligatory. The programme has a theoretical basis, but uses practical examples in teaching. In the final semester students may choose between the practical or more theoretical approach. The programme opens for taking the final semester abroad.
Careers / further study:
The programme may form part of a Bachelor’s degree, in accordance with relevant regulations, and qualifies graduates for admission to higher-level studies at university colleges and universities in Norway and abroad.